Driving the Green Book

We work with podcast producers and presenters, both in the UK and worldwide, to create maximum PR exposure. In Driving the Green Book, a new podcast series from Macmillan, BBC broadcaster Alvin Hall drives from Detroit to New Orleans, collecting powerful, personal testimony about how Black Americans used the historic travel guide 'The Negro Motorist Green Book'. Campaign highlights include securing podcast of the week in the Guardian, reviews in the Financial Times, Observer (Miranda Sawyer) and USA Today and radio interviews with Alvin on Steve Wright (Radio 2), BBC (Radio 4) and Times Radio with Mariella Frostrup. We were thrilled that our campaign contributed to the podcast winning the prestigious "Ambies Awards" for excellence in audio, awarded by the Podcast Academy.