We were hired by leading talent agent George Ashton, to raise the media profile of breakthrough TV Vet, Dr Bolu Eso, in the run up to his new TV series, Fur Babies, airing on Channel 4. Bolu had a strong social media and professional Veterinary profile, but was unknown to the TV press. By securing key media in the run up and for the duration of the series, we created some great media awareness for the new series including; "The cute factor is strong and the heartstrings are tugged” (The Times) and “Joyous and very cute series…. Adorable and heartwarming” (Sun TV Mag).