As Magic Light Pictures retained PR agency for corporate and consumer press, we publicise their annual BBC One Christmas Day television adaptations. This year's Donaldson and Scheffler film was 'Zog' starring Sir Lenny Henry, Kit Harington, Tracey Ullman, Hugh Skinner and Patsy Ferran. Our press coverage for this year was valued at over £2 million, which included front pages of The Sun and the Daily Mail. Our previous campaigns for Magic Light include Stick Man, Highway Rat, and Revolting Rhymes and we are about to embark on this year's adaptation, Snail and The Whale. We also manage PR for the DVD releases of the titles post TX in collaboration with distribution company Entertainment One.

Image credit: Magic Light Pictures
Image credit: Magic Light Pictures